Carrier traffic visibility is becoming increasingly difficult to maintain. As telecom networks become more distributed, with multiple systems and platforms running simultaneously, it becomes harder to truly understand what’s happening within operations. Therefore, issues go unnoticed, decisions are compromised, and costs go up.
What’s affecting carrier traffic visibility?
One of the main causes of reduced carrier traffic visibility is the decentralization of telecom environments. When dialers, gateways, IVRs, and platforms are scattered and operate in isolation, integrated analysis is no longer possible.
For example, carriers lose the ability to pinpoint whether a problem stems from a poor route, specific equipment, or the partner carrier’s network. Without this data, teams can’t properly monitor performance and quality.
Lack of control increases carrier traffic costs
In addition, without centralized traffic monitoring, operations lose routing efficiency. Calls are often directed through more expensive or lower-quality paths. Carriers also miss the opportunity to rebalance channel usage in a smarter way, increasing waste and operational bottlenecks.
As a consequence, lacking visibility makes it harder to comply with telecom regulations. In a market that demands traceability and technical reporting, not having access to this information can lead to penalties and contract losses.
Carrier traffic visibility depends on key metrics
When carrier traffic visibility is lost, essential indicators like ASR, NER, ACD, and MOS stop being tracked. These metrics are critical for understanding and improving service performance.
ASR (Answer Seizure Ratio), for instance, shows how many calls are actually answered — a direct efficiency indicator. NER (Network Effectiveness Ratio) reveals whether calls reached their destination, even if unanswered, helping identify routing or network failures.
ACD (Average Call Duration) measures how long conversations last on average, offering insight into call engagement. MOS (Mean Opinion Score) evaluates perceived audio quality, which is key for a good customer experience.
From there, it becomes nearly impossible to determine whether:
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The selected carrier is delivering the expected quality;
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Infrastructure capacity meets call volume demands;
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Call handling efficiency is within the desired range.
In other words, no visibility means no evolution. Decisions shift from data-driven to assumption-based — and that’s a risk.
How to regain carrier traffic visibility
To address this, the solution lies in centralizing traffic management and monitoring, consolidating all network components into one platform.
With the right tool, it becomes possible to:
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Monitor calls in real time;
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Analyze audio quality and carrier performance;
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Identify and discard unproductive calls before they reach agents;
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Use external data for decision-making based on business rules.
As a result, carriers can regain control and shift from reactive to strategic and proactive operations.
A network without visibility is a long-term risk
Losing carrier traffic visibility affects service quality, operational efficiency, and regulatory compliance. But this scenario can change with the right tools in place.
Solutions like Manager One are already being used by carriers aiming to regain control of their infrastructure. By centralizing monitoring, routing, and call classification in a single platform, they make faster decisions, cut costs, and operate with greater efficiency — all based on real-time, reliable data.
Carriers that monitor their traffic in real time make smarter decisions, reduce unnecessary costs, and gain operational agility. If this doesn’t reflect your current scenario, maybe it’s time to rethink your infrastructure.
Click here and discover how Manager One can help you regain control of your operation.